Archer, father, spearfisher and native Hawaiian, Justin Lee lives a life of adventure tied closely to the land. He has a respect for wildlife that expands far beyond his beloved islands, and through his far-flung travels as an ambassador for a handful of top brands in the outdoor world, he has inspired many with his philosophy and daily way of life. In a modern society of wanton waste and convenient consumer culture, Justin exemplifies personal responsibility and living in balance with nature; he even has a “no fish in the freezer rule”. According to Justin fish should be eaten fresh, and his rule serves to limit the number taken at any one time.
